What’s in a Name?

Sierra Lawson is an M.A. student in the Department of Religious Studies at the University of Alabama; you can visit her website here.

Advertisements have become increasingly common on social media platforms, sometimes with particularly chilling accuracy in regards to the consumer traits we reflect in daily conversations (I’m looking at you, Instagram). One recent advertisement has stood out to me, a product/service named “Brandless” claiming to be “Better Everything. For Everyone.”

What does it mean to have a brand claiming to be ‘brandless’, as demonstrated by their name? Their logo (below), as simple as it may appear, is still a logo attempting to embed itself into the minds of possible consumers and establish a profitable relationship. It seems to me that the creators of this ‘brandless’ brand of products and services are attempting to create an absence yet fail to recognize that the absence of presence is still a presence. In other words, in order to depart from an ideal you must, inevitably, reaffirm the prior existence of this ideal and thereby establish a relationship with it. For if the ideal itself did not previously exist, then how could opposition come about?

So, you don’t have a concept of ‘brandless’ without the concept of a ‘brand’ – and ‘Brandless’ is just another competitor in the evolving marketplace of brands.

6 Questions with Susanna Dunlap

We’ve started a new series, featuring grads that have ended up doing a pretty wide variety of things after leaving their REL classes (graduating either recently or a little while ago).  So we posed a few questions to each and let’s see what we learn.

1. When were you enrolled at UA and what major(s) and minor(s) did you graduate with?

I was enrolled from 2008-2013 and graduated with a Bachelor of Arts in Religious Studies and a Bachelor of Science in Nursing.

2. When you first came here from high school, what did you think you wanted to do for a career?

I had no clue what career I wanted to pursue! I decided to attend UA based on my acceptance into the Million Dollar Band and to fulfill my college marching band dreams. I entered as a journalism major and even considered pursuing elementary education based on aptitude surveys and volunteer experiences.

3. Any memories from your REL classes in Manly Hall that stand out and, more importantly perhaps, that you can share without incriminating anyone?

I credit my Intro to Religious Studies class in ten Hoor Hall with securing my decision to pursue other REL classes in Manly Hall. I took Women and Religion as well as English Bible as Literature in Manly Hall. These two classes really stand out in my memory. Not only did I enjoy the thought-provoking dialogue with classmates and faculty, but I also developed the ability to critically appraise and discuss scholarly discourse. We laughed so much and really got along well, making for an excellent classroom environment. My classmates and faculty felt like family! We spent lecture breaks feeding Basil, the resident squirrel at Manly Hall, and eating snacks from the lounge—all very good memories!

4. So what have you ended up doing and what path led you there? Tell us a little about your career now.

I practiced as a registered nurse in emergency-trauma medicine in Huntsville, Alabama immediately following graduation. I am currently pursuing full time MSN studies at Vanderbilt University for triple-certification as an Adult-Gerontological Acute Care/Family Nurse Practitioner and Emergency Nurse Practitioner. My decision to pursue emergency nursing was secured in 2011 when I volunteered in Tuscaloosa as a first-aid assistant immediately following the tornado. Working with individuals facing emergent and urgent health crises really became my main focus—and thus, I ended up working in emergency-trauma medicine.

5. Is it fair to think that some of your REL undergrad classes or skills continue to be useful to you? If so, do you have any examples?

My REL education equipped me with complex tools to evaluate, compare, and appreciate culture and human behavior. For instance, as a nurse working in a high-stress, fast-paced environment where emotions are labile and a human life potentially hangs in the balance, there is a subtle finesse required to navigate cultural or religious differences that significantly affect the patient and the treatment plan. Additionally, providers must be able to safely and efficaciously apply scientific rationale and evidenced-based practice with regard to these cultural and religious intricacies that are embedded into this particular human experience. There is no exact instruction manual for these skills but having the aforementioned tools from my REL education certainly help promote a positive outcome in what are often grueling circumstances.

6. If you now gave some advice to your earlier self, the one in classes in Manly Hall, what would that be?

I suppose I would tell myself to go to Sitar more often. I really enjoyed their food! On a more serious note (not that Sitar isn’t serious!), I would tell myself to read more of the recommended readings rather than just focusing on the required readings. I’ve practiced this in my graduate career and found that the recommended readings offer just as much insight and learning opportunity as the required readings. This means more work, but the pay-off can be immeasurable!

Wondering what our MA students study…?

Yes, REL has an MA Program now — our students recently created a curated, online project, for one of their classes, to test out how to use a new software.

Want to know what else they’re doing?

Heard of Our M.A.? from UA Religious Studies.

Interested? Then check out the first half of
our latest podcast episode to hear more from
Emma, Sarah, and Sierra.

Welcome Back to T-Town

Well, it’s finally here.

The moment you’ve all been waiting for.

Not the start of the Fall semester but the release of REL’s new welcome back video!

This year, the REL film crew convinced some of our students to document their road trip back to Tuscaloosa. Take a look!

Welcome Back 2017 from UA Religious Studies.

REL Looks Back

In getting ready for the new semester, we’ve decided to look back at how we’ve welcomed everyone back in past semesters.

Our 2012 video (which was our first welcome back video!) followed the intro style of a particular 70s sitcom — can anyone guess which one it was? We made it driving around town with our camera person leaning out the widow. #behindthescenes

Welcome Back! from UA Religious Studies.

It’s been a busy summer here…

Summers around Manly Hall are a lot busier than you may think, (and no, we’re not just referring to the heightened squirrel activity). In fact, there’s a lot of hard work that goes into preparing for each Fall semester. So to give you an idea of what our summers are like, we’ve created a short video to sum it up.

Busy Summer… from UA Religious Studies.

(Thanks to our crack movie-making team of Andie and Caity)